How to Sell to an Idiot by John Hoover

How to Sell to an Idiot by John Hoover

HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers are the ones so uninformed about what they are buying, they don't even realize when they are getting the deal of a lifetime.

JOHN HOOVER, PhD, is an organizational behavior specialist, author, consultant, popular speaker, and seminar leader. A former executive in the Disneyland Entertainment Division, he has consulted with such clients as Boeing, Delta Air Lines, Hilton Hotels, IBM, Motorola, and Xerox. He is also the author (with Roger DiSilvestro) of The Art of Constructive Confrontation: How to Achieve More Accountability with Less Conflict, from Wiley.

Visit www.constructiveconfrontation.com or www.idiotworld.org.

BILL SPARKMAN is one of America's top sales trainers and motivational speakers. His approach to business and life has thrilled audiences since 1987. His "clipboard" style of educating was developed after a successful career in the world of sports as a player and coach. Fire up your sales team; Bill makes learning fun!

Visit www.billsparkmanthecoach.com.

SKU	Unavailable
ISBN 13	9780471718543
ISBN 10	0471718548
Title	How to Sell to an Idiot
Author	John Hoover
Condition	Unavailable
Binding Type	Paperback
Publisher	John Wiley & Sons Inc
Year published	2006-01-31
Number of pages	224
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.