I Am Right, You Are Wrong by Edward De Bono
Rock logic is based on rigid categories, absolutes, argument and adversarial point scoring. This book presents a challenge to the 'rock logic' of Western thought. It proposes the water logic of perception. It also shows that perception is the key to more constructive thinking and creativity.
Edward de Bono invented the concept of lateral thinking. A world-renowned writer and philosopher, he is the leading authority in the field of creative thinking and the direct teaching of thinking as a skill. Dr de Bono has written more than 60 books, in 40 languages, with people now teaching his methods worldwide. He has chaired a special summit of Nobel Prize laureates, and been hailed as one of the 250 people who have contributed most to mankind.
| SKU | Unavailable |
| ISBN 13 | 9780140126785 |
| ISBN 10 | 0140126783 |
| Title | I Am Right, You Are Wrong |
| Author | Edward De Bono |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Penguin Books Ltd |
| Year published | 1991-02-07 |
| Number of pages | 320 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |