I Know it When I See it by John Guaspari
The secret to the success of I Know It When I See It lies in its stylish delivery of a serious theme. A succinct and intriguing business fable, it tells the story of Punctuation, Inc. and provides a simple message about quality -- that it's the customer who defines it. The story shows how businesspeople who pay close attention to what kind of quality their customers want, will also find just what their company wants -- success and big profits. This new paperback edition features the delightful illustrations that helped make the German translation a huge hit. Kenneth Blanchard, co-author of The One Minute Manager said Anyone who reads it without coming to a significant-- almost gut level-- understanding of what quality really is ought to get a one minute reprimand.
John Guaspari, named one of the New Quality Gurus by Quality Digest, has for the past two decades been one of the business world's thought leaders on the topics of quality, customer value, and how to use the voice of the customer to energize organizational efforts. He is the author of four previous books, including I Know It When I See It, Theory Why, The Customer Connection: Quality for the Rest of Us, and It's About Time! For more information, visit www.deepcustomerconnections.com.
| SKU | Unavailable |
| ISBN 13 | 9780814477632 |
| ISBN 10 | 0814477631 |
| Title | I Know it When I See it |
| Author | John Guaspari |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Amacom |
| Year published | 1991-12-09 |
| Number of pages | 96 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |