If Disney Ran Your Hospital
World of Books
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If Disney Ran Your Hospital by Fred Lee
Using examples from his work with Disney and as a senior-level hospital executive, author Fred Lee challenges the assumptions that have defined customer service in healthcare. In this unique book, he focuses on the similarities between Disney and hospitals--both provide an experience, not just a service. It shows how hospitals can emulate the strategies that earn Disney the trust and loyalty of their guests and employees.
The book explains why standard service excellence initiatives in healthcare have not led to high patient satisfaction and loyalty, and it provides 9 1/2 principles that will help hospitals gain the competitive advantage that comes from being seen as the best by their own employees, consumers, and community.
| SKU | Unavailable |
| ISBN 13 | 9780974386003 |
| ISBN 10 | 0974386006 |
| Title | If Disney Ran Your Hospital |
| Author | Fred Lee |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Distributed (Non-Hap) |
| Year published | 2004-01-30 |
| Number of pages | 215 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |