If It's Raining in Brazil, Buy Starbucks by Peter Navarro

If It's Raining in Brazil, Buy Starbucks by Peter Navarro

From mid-March to mid-May of 2000 the NADSAQ suffered a 40 percent drop from it's all-time high of 5132. This tumble was caused by a combination of forces: the failure of Microsoft and the Justice department to resolve their anti-trust dispute, an unexpected jump in the CPI, and Federal Reserve Chairman Alan Greenspan's increase in interest rates. The drop eliminated millions of dollars of wealth and left thousands of investors wiped out. The lesson was clear: any trader or investor who ignores the power macroeconomic forces have over the world's financial markets will lose more than they should. This text introduces the trader and investor to the power of large, global economic forces and explains in detail how these forces affect the market. It provides a big picture overview of the global fundamentals that move the market as well as indivdual stocks, clearly showing the links between major economic events and stock market movement. The author looks at how and why these sectors respond differently to economic forces. The book applies macroeconmic theory to the practical world of stock trading, using real-life examples to illustrate key points and simulation and case studies to show profitable trading based on macroeconomic news. The author focuses on specific macroeconomic forces, which economic indicators are important to follow, and which sectors of the economy react to different indicators, providing traders and investors with clear trading signals. Topics include: trading in inflationary or recessionary environments, how fiscal and monetary policy affect the market, and technolgical change and how to take advantage of it.

Peter Navarro is a professor of business and economics at the University of California-Irvine. He received his Ph.D. in economics from Harvard University and has written several well-received college textbooks. Navarro has written articles for Harvard Business Review, Business Week, Wall Street Journal, New York Times, Los Angeles Times, and Washington Post. He has also created an interactive, multimedia CD-ROM for McGraw-Hill Higher Education called The Power of Macroeconomics that supports several McGraw-Hill Higher Education economics college textbooks. The author has also created a powerful website (www.powerofeconomics.com; see backup material) to support the CD-ROM.

SKU	Unavailable
ISBN 13	9780071373692
ISBN 10	0071373691
Title	If It's Raining in Brazil, Buy Starbucks
Author	Peter Navarro
Condition	Unavailable
Binding Type	Hardback
Publisher	McGraw-Hill Education - Europe
Year published	2001-09-16
Number of pages	256
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.