In the Public Domain by Lori Cox Han

In the Public Domain by Lori Cox Han

The public presidency--how presidents rely on the mass media, public opinion, and various communication strategies--has become an increasingly important aspect of presidential governance and leadership during the past two decades. In the Public Domain gathers together noted presidency and communication scholars to explore the relationship between the president and the American public, the current state of the public presidency, and the challenges that recent presidents have faced in developing an effective means of communicating and maintaining a strong presidential image. Specific topics include: how presidents use public leadership to pursue their policy goals and objectives; the importance of public opinion, rhetorical strategies, and public activities; external factors such as party politics and news media coverage; the cultivation of presidential legacy; and access to documents in presidential libraries.

Lori Cox Han is Professor of Political Science at Chapman University and the author of Governing from Center Stage: White House Communication Strategies during the Television Age of Politics. Diane J. Heith is Associate Professor of Government and Politics at St. John's University and the author of Polling to Govern: Public Opinion and Presidential Leadership.

SKU	Unavailable
ISBN 13	9780791465752
ISBN 10	0791465756
Title	In the Public Domain
Author	Lori Cox Han
Series	Suny Series On The Presidency: Contemporary Issues
Condition	Unavailable
Binding Type	Hardback
Publisher	State University of New York Press
Year published	2005-10-27
Number of pages	305
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.