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Summary

Innovation, based on research, seeks to find the characteristics and processes which distinguish innovative companies and to provide management tools for inspiring, delivering and commercializing innovative new ideas. It uses case studies to show innovation in practice.

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Innovation by The Institute Of Directors

For many, says Dr Gary Hamell of Harvard Business School, innovation is "the only way to escape the ruthless hyper-competition that has been hammering down margins in industry after industry". This volume, based on research, seeks to find the characteristics and processes which distinguish truly innovative companies and to provide management tools for inspiring, delivering and commercializing innovative new ideas. It uses case studies to show innovation in practice, including Marks & Spencer, Waitrose, Dyson, Peabody, Bioprogress, Dundrum Oyster Farm, Linear Drives and Microsense.
Adam Jolly is a business writer and editor specialising in the management of growth, innovation, technology and business risk. He has produced titles for many leading business organisations and his work appears regularly in the national press. He is consultant editor on a number of Kogan Page titles including The Handbook of European Intellectual Property Management; Clean Tech Clean Profits and The Innovation Handbook.
SKU Unavailable
ISBN 13 9780749436278
ISBN 10 0749436271
Title Innovation
Author The Institute Of Directors
Condition Unavailable
Binding Type Paperback
Publisher Kogan Page Ltd
Year published 2002-12-20
Number of pages 175
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.