Inside Intuit by Kathy Schroeder

Inside Intuit by Kathy Schroeder

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Summary

Tells the story behind Intuit's hard-won success. This book presents a modern-day David and Goliath story for the business world: a company dreamed up at a kitchen table, built on explosive PC growth, and forced to battle a giant in the race to revolutionize an industry. It is the story of Intuit.

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Inside Intuit by Kathy Schroeder

Tells the story behind Intuit's hard-won success. This book presents a modern-day David and Goliath story for the business world: a company dreamed up at a kitchen table, built on explosive PC growth, and forced to battle a giant in the race to revolutionize an industry. It is the story of Intuit.
Suzanne Taylor is a marketing consultant who worked at Intuit for eight years.
SKU Unavailable
ISBN 13 9781591391364
ISBN 10 1591391369
Title Inside Intuit
Author Kathy Schroeder
Condition Unavailable
Binding Type Hardback
Publisher Harvard Business Review Press
Year published 2003-10-01
Number of pages 288
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.