Inside the Investor's Brain by Richard L Peterson

Inside the Investor's Brain by Richard L Peterson

Unique insights into how the mind of an investor operates and how developing emotional awareness leads to long-term success Inside the Investor's Brain provides readers with specific techniques for understanding their financial psychology, so that they can improve their own performance and learn how to outsmart other investors. Chapter by chapter, author Richard Peterson addresses various mental traps and how they play a role in investing. Through examples, such as a gambling experiment with playing cards, the author shows readers how being aware of the subconscious can separate the smart investors from the average ones. This book also contains descriptions of the work of neuroscientists, financial practitioners, and psychologists, offering an expert's view into the mind of the market. Innovative and accessible, Inside the Investor's Brain gives investors the tools they need to better understand how emotions and mental biases affect the way they manage money and react to market moves.

"Exceptionally well-written, it will likely prove to be a seminal text on the influence of the human brain on investment behaviorAnd neurofinance, as that field is known, may provide the next great edge for savvy investors. ... Inside the Investor's Brain , written by an experienced but surprisingly young author (he's 35), is outstanding. Peterson and his first book have much to offer investors and the institutions in which they work." -- Dr. David L. Nathan, (Barron's, September 2007)

"Clear and Accessible." -- Bob Frick (Kiplinger's Personal Finance, December 2007)

"Highly recommended." -- (Kiplinger's Best Investing Reads of 2007)

"For those who want to take behaviouralism a step further, and to study the science of the brain - a subject that tells us a lot about ourselves, as well as about how we might just make some more money ... " --(Financial Times, December 2007)

RICHARD L. PETERSON, MD, is a Managing Partner of Market Psychology Consulting, an Associate Editor at the Journal of Behavioral Finance, a psychiatrist, and a former trader. He has written for a number of publications, including the Journal of Psychology and Financial Markets, and was a contributor to the book Risk Management: A Modern Perspective. Peterson holds seminars around the world for investment professionals and has two active Web sites: www.marketpsych.com and www.richard.peterson.net. He received his medical and bachelor's degrees from the University of Texas, completed his psychiatry training in the San Francisco Bay Area, and performed postgraduate neuroeconomics research at Stanford University.

SKU	Unavailable
ISBN 13	9780470067376
ISBN 10	0470067373
Title	Inside the Investor's Brain
Author	Richard L Peterson
Series	Wiley Trading
Condition	Unavailable
Publisher	John Wiley & Sons Inc
Year published	2007-07-27
Number of pages	416
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.