International Business by John D Daniels

International Business by John D Daniels

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Summary

This text is a discussion of the differences faced in international environments, overall company strategies and functional alternatives for operating abroad. The coverage includes evolution of strategy, strategy of direct investment and geographic strategy in the internationalization process.

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International Business by John D Daniels

This text is a discussion of the differences faced in international environments, overall company strategies and functional alternatives for operating abroad. The coverage includes evolution of strategy, strategy of direct invest and geographic strategy in the internationalization process. Included are updated examples, cases and applications. Each chapter contains an "Ethical Dilemma".
SKU Unavailable
ISBN 13 9780201767339
ISBN 10 0201767333
Title International Business
Author John D Daniels
Series International Student Editions
Condition Unavailable
Binding Type Hardback
Publisher Pearson Education Limited
Year published 1997-11-01
Number of pages 984
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.