Internationalization of Emerging Economies and Firms by M Marinov

Internationalization of Emerging Economies and Firms by M Marinov

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Summary

Explores the impact of country and firm specific factors, the role of institutions and governments, the strive for compensation of initial disadvantages and the struggle in finding ways to counterbalance late coming into the international arena in the process of internationalization.

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Internationalization of Emerging Economies and Firms by M Marinov

Explores the impact of country and firm specific factors, the role of institutions and governments, the strive for compensation of initial disadvantages and the struggle in finding ways to counterbalance late coming into the international arena in the process of internationalization.

'This valuable book brings together contributions from an impressive range of experts to address the most important development in international business todayIt offers a wide-ranging coverage of internationalization by different types of firm from the BRIC countries and other emerging economies. In so doing, it produces ample evidence to challenge traditional western-based views of how and why firms go abroad.' - Professor John Child, Emeritus Chair of Commerce, Birmingham Business School, UK

NENAD BRKIC Assistant Professor and Vice-Dean, Faculty of Economics, University of Sarejevo, Bosnia and Herzegovina MURIS CICIC Professor of Marketing and Dean, Faculty of Economics, University of Sarajevo, Bosnia and Herzegovina PATRIZIA DE LUCA Associate Professor of Marketing and Retail Management, University of Trieste, Italy ROLAND KAJCA Chief of the Human Resources Policies Office, Bank of Albania, Albania MAJA MAKOVEC BRENCIC Assistant Professor of International Marketing and International Business, University of Ljubljana, Slovenia SVETLA MARINOVA Senior Lecturer, The Birmingham Business School, University of Birmingham, UK DURDANA OZRETIC-DOSEN Associate Professor of Marketing, Graduate School of Economics and Business, University of Zagreb, Croatia ICA ROJSEK Professor of Marketing, University of Ljubljana, Slovenia DONATA VIANELLI Associate Professor, Faculty of Economics, University of Trieste, Italy
SKU Unavailable
ISBN 13 9781349345557
ISBN 10 1349345555
Title Internationalization of Emerging Economies and Firms
Author M Marinov
Condition Unavailable
Binding Type Paperback
Publisher Palgrave Macmillan
Year published 2011-11-30
Number of pages 394
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.