
The Internet Start-Up Bible by Tess Read
THE INTERNET START-UP BIBLE is exactly that - THE complete and authoritative guide for every wannabe Internet entrepreneur or anyone thinking about how to get their own start-up underway.Introduction- Hype or Revolution? Chapter 1- You - What Does it Take? Chapter 7- Marketing - The Customer is KingChapter 2- Idea - How to Evaluate It Chapter 8- Design - First Impressions Count Chapter 3- The Business Plan Chapter 9- Technology - The Technology Is the ExperienceChapter 4- Legals - The Full Story Chapter 10- People - Who and How Do You Find Them?Chapter 5- Research - Get It Right Chapter 11- Administration - The Golden RulesChapter 6- Funding - What You Need to Do Chapter 12- IPO (Flotation) -Bingo! Chapter 13- You Ain't Seen Nothing Yet Foreword by Clive Pinder, Senior Vice-President at Viant.com
Calum Chace is a best-selling author of fiction and non-fiction books and articles, focusing on the subject of artificial intelligence. His books include 'Surviving AI', a non-fiction book about the promise and the challenges of AI, and 'Pandora's Brain', a techno-thriller about the first superintelligence. He is a regular speaker on artificial intelligence and related technologies and runs a blog on the subject at www.pandoras-brain.com. He also serves as chairman and coach for growing companies. Before becoming a full-time writer, Calum had a 30-year career in journalism and business, in which he was a marketer, a strategy consultant and a CEO. He maintains his interest in business by serving as chairman and coach for a selection of growing companies. In 2000 he co-wrote The Internet Startup Bible, a business best-seller published by Random House. A long time ago, Calum studied philosophy at Oxford University, where he discovered that the science fiction he had been reading since boyhood was actually philosophy in fancy dress.
| SKU | Unavailable |
| ISBN 13 | 9780712669665 |
| ISBN 10 | 0712669663 |
| Title | The Internet Start-Up Bible |
| Author | Tess Read |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Cornerstone |
| Year published | 2000-05-04 |
| Number of pages | 272 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |