Into Africa by Yale Richmond

Into Africa by Yale Richmond

Into Africa examines the effects of community, ethnicity and language on doing business and establishing professional and personal relationships in African countries. The book explores regional differences, offers detailed guidelines for conducting training programs in Africa and examines issues that reflect the complex relationships involved.

An invaluable source for anyone wanting to experience AfricaThe authors begin with a subject of unimaginable scope and somehow make it concise and comprehensible . . . a truly magnificent work for both scholar and novice. -- Warren M. Robbins, Founding Director Emeritus, National Museum of Africa n Art, Smithsonian Institution
This book gives well-informed and up-to-date insight into the principal differences in customs, attitudes and values between ‘Westerners’ and the peoples of Africa. It is a valuable contribution to better communications, capacity building and trade with a region offering huge economic potential for the 21st century. -- Gordon Hutt, Vice-Chairman, Business Council for Africa
Into Africa is a most revealing book. While it was great to have many of my own impressionsof Africa confirmed, it was even better to gain new knowledge and wisdom. -- Herma n J. Cohen, U.S. Ambassador to the Gambia and Senega l (retired), former Assistant Secretary of State for Africa

Yale Richmond is a veteran of thirty years as a cultural officer in the US Foreign Service. Richmond is also the author of several books on intercultural communication including From Nyet to Da: Understanding the Russians and From Da to Yes: Understanding the East Europeans. Phyllis Gestrin has more than twenty years of experience in African affairs and spent 19 years as a senior technical adviser with USAID, including seven years in Somalia and Zaire.

SKU	Unavailable
ISBN 13	9781931930918
ISBN 10	1931930910
Title	Into Africa
Author	Yale Richmond
Condition	Unavailable
Binding Type	Paperback
Publisher	John Murray Press
Year published	2010-01-16
Number of pages	240
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.