Introducing Persuasion by Anthony Mclean

Introducing Persuasion by Anthony Mclean

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Summary

A Practical Guide that will show you how to improve your persuasive technique.

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Introducing Persuasion by Anthony Mclean

Introducing Persuasion uses psychology, expert advice and practical techniques to teach you how to influence the people around you in an ethical way. INCREASE YOUR PRESENCE by knowing when to talk and when to listen DEVELOP A STRATEGY FOR SUCCESS by preparing, planning and crafting opportunities SAVE TIME AND EFFORT by presenting the right content in the right context MAKE CHANGE HAPPEN by understanding what drives your audience

Anthony McLean is the Managing Director of Social Influence Consulting Group and principal Persuasion Strategist. He is also Associate Fellow at the Australian Institute of Management and member of the Australian Institute of Training and Development. He is Australia's only Cialdini Method Certified Trainer and he speaks, consults and trains in ethical influence. Anthony provides the tools and strategies to influence the behaviour of others.

Anthony McLean is the Managing Director of the Social Influence Consulting Group, and a social influence expert.

SKU Unavailable
ISBN 13 9781848317222
ISBN 10 1848317220
Title Introducing Persuasion
Author Anthony Mclean
Series Practical Guide Series
Condition Unavailable
Binding Type Paperback
Publisher Icon Books
Year published 2014-10-02
Number of pages 224
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.