
IT Strategies For Business by Joe Peppard
Businesses of the 1990s and beyond must be information-based enterprises with an integrated IS/IT and business strategy. This text is, therefore, propelled by a powerful mix of beliefs: - information should be regarded as a key resource - no corporate strategy is complete if there is no IS/IT strategy - IS/IT is too important to be left solely to the IT professionals - planning for IS/IT should be an important and integral part of the firm's competitive strategy development - technological choices are essentially business decisions The special feature of the book is Part 3 which examines technologies likely to have major impact on business and IS/IT strategy and illuminates the nature of the strategic perspective on each.| SKU | Unavailable |
| ISBN 13 | 9780273600244 |
| ISBN 10 | 0273600249 |
| Title | IT Strategies For Business |
| Author | Joe Peppard |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Pearson Education Limited |
| Year published | 1993-02-01 |
| Number of pages | 320 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |