Jump Start Your Business Brain by Doug Hall

Jump Start Your Business Brain by Doug Hall

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Summary

The author has been dubbed America's top "New Product Idea Man", a title earned by his work with his leading companies such as American Express and Hewlett-Packard. With this book, he presents six laws for achieving business success.

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Jump Start Your Business Brain by Doug Hall

Highly successful entrepreneur Doug Hall is on a personal quest to help you tilt the odds of success in your favour. Here he reveals the data-based wisdom, advanced technology and no-fail practical tactics that can help you significantly increase both top-line sales and bottom-line profits. You'll learn how to triple the success of your sales and marketing efforts, double your success when 'closing a sale', design your services or profits for 'power sales', think smarter when creating ideas, multiply your brain's ability to craft winning ideas, and overcome your fears, build courage and take action - and that's just for starters! This book is based on real data, channeling to you the wisdom from the results of groundbreaking research from over 10,000 products, services and frontline development groups. The principles in this book have been proven effective with large, small and even very small businesses.
Doug Hall started his entrepreneurial career at the age of twelve. With a degree in Chemical Engineering, he joined Proctor & Gamble where he rose to the rank of Master Marketing Inventor. Ten years later he retired to persue his version of the American dream. With three credit cards and his basement as his office, he founded what is today the leading corporate innovation and research facility in the USA - the Eurekal Ranch. Clients include Mattel, Johnson & Johnson, Compaq Computers and Pepsi-Cola. A national study found the average US home uses 18 products or services Doug and his team have helped develop. Doug and his family split their time between Cincinnati, Ohio and Prince Edward Island, Canada.
SKU Unavailable
ISBN 13 9780715315460
ISBN 10 0715315463
Title Jump Start Your Business Brain
Author Doug Hall
Condition Unavailable
Binding Type Paperback
Publisher David & Charles
Year published 2002-09-01
Number of pages 256
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.