Keep the Right Customers by Mark Stewart
This practical manual presents a management strategy for developing and implementing a customer-retention strategy. It explains why customer retention matters, how and why organizations should be selective about securing and retaining those customers, and how retention will improve profits.| SKU | Unavailable |
| ISBN 13 | 9780077091392 |
| ISBN 10 | 0077091396 |
| Title | Keep the Right Customers |
| Author | Mark Stewart |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 1996-06-01 |
| Number of pages | 200 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |