The King by Donald Barthelme

The King by Donald Barthelme

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The King by Donald Barthelme

The must-read summary of David C. Robertson and Bill Breen's book: Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry.

This complete summary of the ideas from David C. Robertson and Bill Breen's book Brick by Brick explains innovation through the story of the LEGO Group. LEGO was founded in 1932 and through sheer grit and determination it grew into a multi-billion-dollar enterprise. However, at the end of the twentieth century, LEGO found itself fading as the digital world arrived. This summary highlights how LEGO's new management team developed a practical approach to innovation and as a result the company emerged from its near death experience to become one of the world's fastest-growing and most profitable toy companies.

Added-value of this summary:
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To learn more, read Brick by Brick and discover the story behind the world's biggest toy company, LEGO.
SKU Unavailable
ISBN 13 9780060161958
ISBN 10 0060161957
Title The King
Author Donald Barthelme
Condition Unavailable
Binding Type Hardback
Publisher HarperCollins Publishers Inc
Year published 1990-05-01
Number of pages 157
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.