Layout by Gavin Ambrose
Layout is the arrangement of the elements of design in relation to the space that it occupies according to an overall design scheme. It could also be called the management of form and space. The objective of layout is to present the visual and textural elements that are to be communicated in a manner that enables the reader to receive it with the minimum of effort. With good layout, a reader can be navigated through quite complex information in both print and electronic media. The second title in the Basics Design series Layout addresses the practical and aesthetic considerations of the job in hand such as where and how the content will be viewed, regardless of whether the final format is a magazine, website, television graphic or bottle of bubble bath. How the content will be used is also discussed. The use of a grid, for example, allows quick and accurate placement of items and ensures a consistent visual identity from page to page, or item to item across a range of products. This book will prove indispensable for anyone wanting to acquire a thorough knowledge of the building blocks of creative design.-
Basics Design 02: Layout
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Basics Design 07: Grids
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Basics Design 06: Print & Finish
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Basics Design 03: Typography
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Basics Design 08: Design Thinking
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Basics Design 01: Format
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Layout for Graphic Designers
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Image
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Basics Design 02: Layout 2nd Edition
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Grids for Graphic Designers
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Design Thinking for Visual Communication
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Colour
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User Experience Design
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Basics Design 05: Colour
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Typography
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Basics Design, Format
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Basics Design 04: Image
Gavin Ambrose MA, achieved his Masters in Communications at Central St. Martins and is a tutor on both the Typographic and Information Design courses at the London College of Communication. He is also a practising designer and has worked for design agencies, including Studio Myerscough, Rodney Fitch & Co. and Masius, galleries, publishers and advertising agencies. Paul Harris PG Dip, London College of Printing is a freelance writer and editor who has written for magazines and journals both in London and New York including the style bible, Dazed & Confused. He has previously written about packaging design and lives and works in London.
| SKU | Unavailable |
| ISBN 13 | 9782884790635 |
| ISBN 10 | 2884790632 |
| Title | Layout |
| Author | Gavin Ambrose |
| Series | Basics Design |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Bloomsbury Publishing PLC |
| Year published | 2005-05-01 |
| Number of pages | 176 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |