Little Bets by Peter Sims

Little Bets by Peter Sims

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Little Bets by Peter Sims

An enthusiastic, example-rich argument for innovating in a particular way--by deliberately experimenting and taking small exploratory steps in novel directions. Light, bright, and packed with tidy anecdotes (The Wall Street Journal).What do Apple CEO Steve Jobs, comedian Chris Rock, prize-winning architect Frank Gehry, and the story developers at Pixar films all have in common? Bestselling author Peter Sims found that rather than start with a big idea or plan a whole project in advance, they make a methodical series of little bets, learning critical information from lots of little failures and from small but significant wins. Reporting on a fascinating range of research, from the psychology of creative blocks to the influential field of design thinking, Sims offers engaging and illuminating accounts of breakthrough innovators at work, and a whole new way of thinking about how to navigate uncertain situations and unleash our untapped creative powers.

Peter Sims is a bestselling author, entrepreneur, and speaker who coauthored True North, a Wall Street Journal and BusinessWeek bestseller. He collaborates with professors at Stanford's Institute of Design (the d.school) on essays that have appeared in Harvard Business Review, TechCrunch, and as an expert blogger for Fast Company. He currently resides in San Francisco.

SKU Unavailable
ISBN 13 9781439170427
ISBN 10 1439170428
Title Little Bets
Author Peter Sims
Condition Unavailable
Binding Type Hardback
Publisher Simon & Schuster
Year published 2011-04-19
Number of pages 224
Prizes Commended for Axiom Business Book Awards (Business) 2012
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.