Loyalty Rules by Frederick F Reichheld

Loyalty Rules by Frederick F Reichheld

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Summary

Uses stories from a range of top companies to illustrate why building loyalty is more important than ever - and how to do it.

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Loyalty Rules by Frederick F Reichheld

Uses stories from a range of top companies to illustrate why building loyalty is more important than ever - and how to do it.
Frederick Reichheld is a director of Bain & Company in Boston. He is the author of The Loyalty Effect (over 125,000 copies sold), as well as several articles in the Harvard Business Review and The Wall Street Journal.
SKU Unavailable
ISBN 13 9781578512058
ISBN 10 1578512050
Title Loyalty Rules
Author Frederick F Reichheld
Condition Unavailable
Binding Type Hardback
Publisher Harvard Business Review Press
Year published 2001-09-01
Number of pages 213
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.