Major Theories of Media Effects by W James Potter

Major Theories of Media Effects by W James Potter

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Summary

In Major Theories of Media Effects, six major theories of media effects are analyzed and evaluated to assess the current state of knowledge in the field of media effects. This book is valuable as a reference for scholars and a textbook for graduate and advanced undergraduate courses in media studies.

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Major Theories of Media Effects by W James Potter

In Major Theories of Media Effects, six major theories of media effects are analyzed and evaluated to assess the current state of knowledge in the field of media effects. This book is valuable as a reference for scholars and a textbook for graduate and advanced undergraduate courses in media studies.

W. James Potter is a professor in the Department of Communication at the University of California at Santa Barbara. Since earning his two Ph.D.s (Indiana University and Florida State University), he has published over two dozen books in the areas of media effects and media literacy.

SKU Unavailable
ISBN 13 9781433169519
ISBN 10 1433169517
Title Major Theories of Media Effects
Author W James Potter
Condition Unavailable
Binding Type Paperback
Publisher Peter Lang Publishing Inc
Year published 2019-11-19
Number of pages 306
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.