Making Sense by Bill Cope
The phenomenon of multimodality is central to our everyday interaction. 'Hybrid' modes of communication that combine traditional uses of language with imagery, tagging, hashtags and voice-recognition tools have become the norm. Bringing together concepts of meaning and communication across a range of subject areas, including education, media studies, cultural studies, design and architecture, the authors uncover a multimodal grammar that moves away from rigid and language-centered understandings of meaning. They present the first framework for describing and analysing different forms of meaning across text, image, space, body, sound and speech. Succinct summaries of the main thinkers in the fields of language, communications and semiotics are provided alongside rich examples to illustrate the key arguments. A history of media including the genesis of digital media, Unicode, Emoji, XML and HTML, MP3 and more is covered. This book will stimulate new thinking about the nature of meaning, and life itself, and will serve practitioners and theorists alike.
'… this is a book that could only be written by authors such as Cope and Kalantzis, who have themselves lived through the sheer breadth of the lines of development they bring to readers' attention, making connections and leaps which would in the normal, more circumscribed, business of everyday research rarely occur' John A. Bateman, Journal of Pragmatics
Kalantzis, Mary: - Mary Kalantzis was from 2006 to 2016 Dean of the College of Education at the University of Illinois, Urbana-Champaign. She is co-author of multiple books including New Learning: Elements of a Science of Education (Cambridge, 2nd edition, 2012), Literacies (Cambridge, 2nd edition, 2016) and e-Learning Ecologies (2017).
| SKU | Unavailable |
| ISBN 13 | 9781107589797 |
| ISBN 10 | 1107589797 |
| Title | Making Sense |
| Author | Bill Cope |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Cambridge University Press |
| Year published | 2022-09-15 |
| Number of pages | 379 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |