Managing Strategy by David Watson

Managing Strategy by David Watson

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Summary

Sets out what strategic management can and should consist of in an essentially democratic, university or college, and how to make it work.

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Managing Strategy by David Watson

Higher education institutions are under increasing pressure to produce corporate and strategic plans, both for external audiences (such as funding bodies and other partners) and for the internal purposes of setting and achieving goals. They are significantly dependent upon public investment and the expectations of public bodies as well as upon a fast-changing market for their products and services.
Maria Slowey is the Professor of and Director of Adult and Continuing Education at the University of Glasgow. David Watson is the Vice Chancellor of the University of Brighton.
SKU Unavailable
ISBN 13 9780335203451
ISBN 10 0335203450
Title Managing Strategy
Author David Watson
Condition Unavailable
Binding Type Paperback
Publisher Open University Press
Year published 2000-03-16
Number of pages 176
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.