The Marketing Edge by George E Palmatier

The Marketing Edge by George E Palmatier

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Summary

Shows sales and marketplace professionals how to effectively integrate their efforts with the overall manufacturing operation. Provides helpful advice on how to achieve accurate sales forecasts, improve delivery performance to customers and develop an effective marketing/manufacturing strategy.

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The Marketing Edge by George E Palmatier

Shows sales and marketplace professionals how to effectively integrate their efforts with the overall manufacturing operation. Provides helpful advice on how to achieve accurate sales forecasts, improve delivery performance to customers and develop an effective marketing/manufacturing strategy.
SKU Unavailable
ISBN 13 9780471132707
ISBN 10 0471132705
Title The Marketing Edge
Author George E Palmatier
Condition Unavailable
Binding Type Hardback
Publisher John Wiley and Sons Ltd
Year published 1995-03-28
Number of pages 208
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.