Marketing Essentials by Jim Blythe
A guide to the CIM professional marketing qualifications. Reviewed and approved by CIM (The Chartered Institute of Marketing), it features a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory.
By Jim Blythe
| SKU | Unavailable |
| ISBN 13 | 9781856175036 |
| ISBN 10 | 1856175030 |
| Title | Marketing Essentials |
| Author | Jim Blythe |
| Series | Cim Coursebook |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Taylor & Francis Ltd |
| Year published | 2008-07-22 |
| Number of pages | 128 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |