
Marketing Research in Practice by Boyce
Ideal for students undertaking the first course in Marketing Research this book is written to the National Marketing Modules and is a core second year course in the Marketing Diploma and a popular elective for Certificate courses. The text covers the historical development of research methods within Australia.| SKU | Unavailable |
| ISBN 13 | 9780074707579 |
| ISBN 10 | 0074707574 |
| Title | Marketing Research in Practice |
| Author | Boyce |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 2001-09-30 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |