Martha Inc. by Christopher M Byron
In this paperback edition of the hardcover international bestseller, new material has been included to update readers on the most recent headlines that have kept Martha Stewart in the news, such as the ImClone insider trading scandal. Martha Inc. is an up-to-the-minute investigative portrait of an enterprising and controversial woman and her hold on American domestic culture. Through an engaging narrative by investigative journalist Christopher Byron, Martha Inc. chronicles the compelling story of how Martha Stewart created an empire on domesticity and looks at the price Martha has paid to achieve her dreams. To get a true portrait of the woman whose work is her life, Byron delves into the hidden world of Martha's past, such as the effects her challenging childhood and years on Wall Street have had on her uncompromising standards. From Martha Stewart Living magazine and marthastewart.com to a Kmart line of housewares, a line of house paints, and a television show, Martha Inc. details how a former caterer from Connecticut created a media and merchandising empire that now reaches from Manhattan to Asia, Latin America to India. Leaving no stone unturned, Byron uncovers how Martha Stewart is managing recent events, from allegations of insider trading to Kmart's bankruptcy. Equal parts Citizen Kane and Horatio Alger, Martha Inc. is more of a must-read than ever.
"Martha Stewart is a success story you either love or hate--but until now you've only heard her side of itIn "Martha Inc.", author Christopher Byron chronicles the whole story..." (New York Post, April 8, 2002) "Mr. Byron will not disappoint those who crave even more evidence of [Martha's] excess." (New York Times Business section, April 14, 2002). "...it's clear [Byron] is a fan of Stewart's business acumen...[the book is] a riveting twist on an old story." (USA Today's, April 15, 2002) "makes for a fascinating...read...a meaty account" (BusinessWeek, April 22, 2002) "Though gleefully heralded in the press as a hatchet job, this biography of Martha Stewart turns out to be surprisingly evenhanded." (The New Yorker, April 22 & 29, 2002) "Studying the two faces of Martha makes for a good, if opinionated, read." (The Economist, April 20, 2002) "...many intriguing questions [are] posed in Byron's hot new business book/biography, which is among the most talked-about and successful books of the spring." (Connecticut Post, April 21, 2002) "...more than perfunctory kudos go to Christopher Byron for assembling so much information about his subject, and a few more pats on the back for presenting it in so readable a form." (Wall Street Journal, April 23, 2002) [MARTHA INC. is] "a can't-put-down read" (Detroit News, April 27, 2002) "More fascinating is what lies behind the curtains that Byron pulls back..." (The Strait Times (Singapore), April 28, 2002) "...takes readers on a fascinating journey into the making of the domestic demigoddess... Byron writes with a lively and informative hand. He zeroes in with facts..." (St. Louis Post-Dispatch, May 1, 2002) "Byron has written a balanced book that highlights both [Martha's] strengths and her abundance of warts. That makes Byron's book credible..." (Fort Worth Star-Telegram, May 3, 2002) "...a dishy book...a few more pats on the back for presenting it in so readable a form." (Wall Street Journal (Europe), 24 April 2002) "Martha Inc. is balanced, and Byron's financial analysis of the company is sophisticated."(New York Times Book Review, Sunday June 9, 2002) Here's a business book that's right at home on the beach. (MONEY Magazine, August, 2002)
CHRISTOPHER BYRON has been writing about business and finance for over 30 years. His well-known "Back of the Envelope" column ran in The New York Observer for six years and now runs in The New York Post. He is also a contributing editor and financial columnist for MSNBC and Red Herring, and the host of a syndicated daily radio show, Wall Street Wakeup with Chris Byron. Byron worked as an editor and correspondent for Time, and as assistant managing editor of Forbes. He has written four books and his articles have appeared in Esquire, Playboy, New York, Worth, Men's Health, and Travel Holiday magazines, New York Daily News, and on Bloomberg News. Byron graduated from Yale College and the Columbia University School of Law. He is a veteran of the U.S. Navy and lives in Connecticut with his family.
| SKU | Unavailable |
| ISBN 13 | 9780471123002 |
| ISBN 10 | 0471123005 |
| Title | Martha Inc. |
| Author | Christopher M Byron |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | John Wiley and Sons Ltd |
| Year published | 2002-04-11 |
| Number of pages | 416 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |