The Measure of Democracy by Daniel Robinson

The Measure of Democracy by Daniel Robinson

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Summary

Examining the origins and early years of public opinion polling in Canada, Robinson situates polling within the larger context of its forerunners - market research surveys and American opinion polling - and charts its growth until its first use by political parties.

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The Measure of Democracy by Daniel Robinson

Examining the origins and early years of public opinion polling in Canada, Robinson situates polling within the larger context of its forerunners - market research surveys and American opinion polling - and charts its growth until its first use by political parties.

Daniel J. Robinson is Associate Professor in the Faculty of Information and Media Studies at the University of Western Ontario. His main teaching areas include advertising, broadcasting policy, opinion polling, and political communication.

SKU Unavailable
ISBN 13 9780802081094
ISBN 10 0802081096
Title The Measure of Democracy
Author Daniel Robinson
Series Heritage
Condition Unavailable
Binding Type Paperback
Publisher University of Toronto Press
Year published 1999-04-24
Number of pages 272
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.