The Media Reader by Hugh Mackay

The Media Reader by Hugh Mackay

`Alertness to the changing terms of debate, familiarity with the latest scholarship and a shrewd, practical sense of what works in teaching make this collection a very worthwhile addition to course reading lists′ - John Corner, University of Liverpool The Media Reader is an essential sourcebook of key statements about transformations in media culture. The Reader explores the technological, economic, social and cultural processes implicated in the production, regulation, circulation and consumption of media forms. It applies theoretical approaches, supported by a range of case studies, to past and present media transformations. Divided into four parts: Mass Communications and the Modern World; Understanding `Transformations′ in Media Culture; New Media for New Times; Future Perfect?, this Reader provides a framework for examining many of the key transformations in the contemporary media environment. It will be an invaluable resource for researchers and students alike.

`This book represents a valuable resource in helping students make sense of the rapid and perplexing changes in media technologies and institutions from a range of perspectives... I shall certainly be recommending The Media Reader to my students′ - Convergence

"Alertness to the chaning terms of debate, familiarity with the latest scholarship and a shrewd, practical sense of what works in teaching makes this collection a very worthwhile addition to course reading lists."

-- John Corner

Dr Hugh Mackay is an Honorary Associate of the Faculty of Sociology at Open University

SKU	Unavailable
ISBN 13	9780761962502
ISBN 10	0761962506
Title	The Media Reader
Author	Hugh Mackay
Series	Published In Association With The Open University
Condition	Unavailable
Binding Type	Paperback
Publisher	SAGE Publications Inc
Year published	1999-04-23
Number of pages	448
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.