MediaMaking by Lawrence Grossberg

MediaMaking by Lawrence Grossberg

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Summary

This text offers students an understanding of the nature of media communication processes - a part of understanding contemporary life.

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MediaMaking by Lawrence Grossberg

Broadly based and theoretically grounded, this introductory textbook provides a multidisciplinary introduction to the relationship between media, culture and society. MediaMaking brings together media theory and cultural studies to present the interrelations among various media, the overall development of a media culture and the broader social context in which media is located. Theoretically and analytically organized with sections on media′s relation to behaviour, politics, the public, globalization, organizations, meaning and ideology, this textbook offers students a comprehensive understanding of the nature of the media communication process - an essential part of understanding contemporary life.
Dr. Wartella is Professor of Communication Studies and of Psychology at Northwestern University. Ellen is a leading scholar of the role of media in children′s development. Currently she is a co-principal investigator on a 5-year multi-site research project entitled: "IRADS Collaborative Research: Influence of Digital Media on Very Young Children" funded by the National Science Foundation (2006-2011).
SKU Unavailable
ISBN 13 9780761911777
ISBN 10 0761911774
Title MediaMaking
Author Lawrence Grossberg
Condition Unavailable
Binding Type Paperback
Publisher SAGE Publications Inc
Year published 1998-06-25
Number of pages 464
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.