Medicine is a Practice by Neil Baum

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Medicine is a Practice by Neil Baum

Medicine is a Practice: The Rules for Healthcare Marketing is specifically designed as a valuable resource for physicians, healthcare professionals, office managers, and independent practice professionals. This comprehensive book by practice management and patient-centered care expert Neil Baum, MD, provides detailed discussions, guiding readers towards financially successful management practices.


Baum, a practicing physician based in New Orleans, Louisiana, draws from real-world examples that have proven successful in his healthcare practice. It aims to assist physicians and medical practice administrators in creating the practice they have always envisioned-a practice that is both productive and profitable.


By implementing the tried-and-tested suggestions derived from Baum's practice and other successful examples, physicians can enhance their relationships with existing patients and attract new patients to their practice.


Topics covered include smart technology implementation, effective marketing and referral strategies, leveraging social media, strategic planning, and cultivating a patient-centered healthcare practice. This book also delves into the non-clinical aspects of running a medical office, ensuring a comprehensive approach to practice management.

Baum, Neil: - Neil Baum, MD, is a urologist in private practice and a clinical associate professor of urology at the Louisiana State University Medical School and the Tulane Medical School, both in New Orleans. He has served on the editorial boards of Postgraduate Medicine, Uro-Care, Medical Office Biller, Cost & Quality, Physician's Payment Update, and Physician's Marketing and Management and has been a monthly contributor to American Medical News and Health and Fitness. Dr. Baum is the author of several books - including Ecnetopmi - Impotence: It's Reversible, Take Charge of Your Medical Practice: Practical Practice Management for the Managed Care Market, Urology Office Manual, Effective Letters for the Health Care Profession, and Impotence: It's Curable.
SKU Unavailable
ISBN 13 9781960762115
ISBN 10 1960762117
Title Medicine is a Practice
Author Neil Baum
Condition Unavailable
Binding Type Paperback
Publisher American Association for Physician Leadership
Year published 2024-02-02
Number of pages 334
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.