
Mission by Roger G Kennedy
Written by a marketer/decision scientist team, this text explores all aspects of the discipline of direct marketing management - with a focus throughout on the best state-of-the-art practices and supporting research and theory.| SKU | Unavailable |
| ISBN 13 | 9780395634165 |
| ISBN 10 | 0395634164 |
| Title | Mission |
| Author | Roger G Kennedy |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Houghton Mifflin |
| Year published | 2000-01-01 |
| Number of pages | 238 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |