Music Marketing by Mike King
(Berklee Press). Berklee expert speaks on how to market and distribute your songs and group. Sell more music! Learn the most effective marketing strategies available to musicians, leveraging the important changes and opportunities that the digital age has brought to music marketing. This multifaceted and integrated approach will help you to develop an effective worldwide marketing strategy. Step by step, you will develop an active marketing plan and timeline tailored to your unique strengths and budget. You will learn to time your marketing campaign effectively, publicize your music to traditional print outlets and emerging online opportunities, understand the current opportunities for online, satellite, and terrestrial radio play as well as navigate various retail and distribution options, both at brick-and-mortar and online options, such as iTunes, Rhapsody, and other services.
King, Mike: - Mike King serves as president of Youthfront, an organization creating environments for youth to experience spiritual transformation, and providing support to churches and youth workers. Mike also serves on the pastoral staff of Jacob's Well Church in Kansas City, Missouri, and is a frequent speaker at conferences and conventions. He and his wife, Vicki, have two sons, a daughter and two daughters-in-law.
| SKU | Unavailable |
| ISBN 13 | 9780876390986 |
| ISBN 10 | 087639098X |
| Title | Music Marketing |
| Author | Mike King |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Berklee Press Publications |
| Year published | 2009-08-01 |
| Number of pages | 211 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |