The Myth of Multitasking by Dave Crenshaw

The Myth of Multitasking by Dave Crenshaw

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Summary

There is an illusion that technology, cell phones, e-mail, faxes, text messaging and whatever is latest-and-greatest all make us more productive. The reality, though, is that these things will only make us productive if we take control of them. The irony is that in "doing it all", we are getting less done.

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The Myth of Multitasking by Dave Crenshaw

In a compelling business fable, The Myth of Multitasking confronts a popular idea that has come to define our hectic, work-a-day world. This simple yet powerful book shows clearly why multitasking is, in fact, a lie that wastes time and costs money. Far from being efficient, multitasking actually damages productivity and relationships at work and at home.
This little book was both a pleasure to read and offered some very practical advice in the form of a modern day fable( Oliver Starr, Editor, Getting Things Done Times ) Are you a master of juggling e-mail, voice mail, cell-phone calls and the like? No, you're not, says this slim fable-cum-manifesto against multitasking. The author, a business coach, gently ridicules the idea that anyone can concentrate on two things at the same time. ( Andrea Sachs, Senior Reporter, Time Magazine , November 2, 2008) This simple yet powerful book shows clearly why multitasking is, in fact, a lie that wastes time and costs money. Far from being efficient, multitasking actually damages productivity and relationships at work and at home. ( businessskillbooks . blogspot.com , November 24, 2008) I applaud Crenshaw for taking on a popular buzzword and small-scale plague not only in business life, but also our day-to-day world. Multitasking is indeed a myth. I would be tempted to be more vigorous in my rhetoric and say that multitasking is a fraud and a thief. ( businesscoach.us.com , November 24, 2008) Crenshaw's on a mission to reduce distractions, interruptions, and fire-fighting at work, and create environments that let employees see through tasks with their full attention before moving onto the next thing. ( blumerlamotte.blogspot.com , October 13, 2008)
Dave Crenshaw is a business coach and founder of Fresh Juice Strategy. He coaches and trains CEOs and management teams worldwide. Crenshaw is a graduate of Brigham Young University's Marriot School of Management and a frequent keynote speaker.
SKU Unavailable
ISBN 13 9780470372258
ISBN 10 0470372257
Title The Myth of Multitasking
Author Dave Crenshaw
Condition Unavailable
Binding Type Hardback
Publisher John Wiley and Sons Ltd
Year published 2008-08-22
Number of pages 144
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.