Nature Unfolds Oceans by Andy Williams

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Nature Unfolds Oceans by Andy Williams

This practical text introduces students to all the principal data collection methods and data analyses used in social psychology.

  • A student-friendly introduction to the data collection methods and data analyses used in social psychology.
  • Describes the principal research methods and shows how they can be applied to particular research questions.
  • Each chapter is written by a psychologist well known for using the method they describe.
  • Methods presented include conducting surveys, constructing questionnaires, facilitating focus groups, running interviews, and using archival recordings.
  • Topics used to illustrate these methods include identity processes, attribution, stereotyping, attitude change, social influence, communication, and group dynamics.
  • Includes step-by-step exercises for students and notes for course leaders.
SKU Unavailable
ISBN 13 9780778703228
ISBN 10 0778703223
Title Nature Unfolds Oceans
Author Andy Williams
Series Nature Unfolds
Condition Unavailable
Binding Type Paperback
Publisher Crabtree Publishing Company
Year published 2002-03-15
Number of pages 40
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.