Navigating Ambiguity by Andrea Small

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Navigating Ambiguity by Andrea Small

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Navigating Ambiguity by Andrea Small

A thought-provoking guide to help you lean in to the discomfort of the unknown to turn creative opportunities into intentional design, from Stanford University's world-renowned d.school.

"Navigating Ambiguity reminds us not to run from uncertainty but rather see it as a defining moment of opportunity."-Yves Behar,Founder and CEO, fuseproject

A design process presents a series of steps, but in real life, it rarely plays out this neatly. Navigating Ambiguity underscores how the creative process isn't formulaic. This book shows you how to surrender control by being adaptable, curious, and unbiased as well as resourceful, tenacious, and courageous.

Designers and educators Andrea Small and Kelly Schmutte use humor and clear steps to help you embrace uncertainty as you approach a creative project. First, they explain how the brain works and why it defaults to certainty. Then they show you how to let go of the need for control and instead employ a flexible strategy that relies on the balance between acting and adapting, and the give-and-take between opposing approaches to make your way to your goal.

Beautiful cut-paper artwork illustrations offer ways to rethink creative work without hitting the usual roadblocks. The result is a more open and satisfying journey from assignment or idea to finished product.
Dr. Susie Wise is a designer and teacher with experience in the education, tech, and social sectors. She coaches leaders in innovation practices, equity design, and storytelling for inclusion; is the founder and former director of the K12 Lab Network at the Stanford d.school; and is a co-creator of Liberatory Design.

The Hasso Plattner Institute of Design, known as the d.school, was founded at Stanford University in 2005. Each year, nearly a thousand students from all disciplines attend classes, workshops, and programs to learn how the thinking behind design can enrich their own work and unlock their creative potential.
SKU Unavailable
ISBN 13 9781984857965
ISBN 10 1984857967
Title Navigating Ambiguity
Author Andrea Small
Series Stanford Dschool Library
Condition Unavailable
Binding Type Paperback
Publisher Potter/Ten Speed/Harmony/Rodale
Year published 2022-04-19
Number of pages 144
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.