New Directions in Garden Tourism
Summary
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New Directions in Garden Tourism by Richard W Benfield
Following on from the success of Garden Tourism, this new book provides an update on the statistics and growth of the global phenomenon of garden visitation. It explores new themes and contemporary trends, from art and culture to psychographic profiling of visitors, and how social media and semiotics are used to enrich visitor experience.
Dr. Benfield has been researching, consulting and guiding gardens on visitor management for over 25 years. As Professor and Chair of Geography at Central Connecticut State University his research agenda has covered garden management in 123 countries and all continents, and he is the author of the much-acclaimed CABI books Garden Tourism and New Directions in Garden Tourism considered by many the seminal works in garden management. He is a much-acclaimed speaker having presented to and for Botanic Gardens Conservation International (BGCI), the American Public Garden Association (APGA), Botanic Gardens of Australia and New Zealand (BGANZ), The New Zealand Gardens Trust, The Canadian Garden Council, and individual gardens including the Royal Botanic Garden at Kew, the National Trust, Eden project and well as over 100 local garden clubs and associations.
| SKU | Unavailable |
| ISBN 13 | 9781789241754 |
| ISBN 10 | 1789241758 |
| Title | New Directions in Garden Tourism |
| Author | Richard W Benfield |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | CABI Publishing |
| Year published | 2020-12-23 |
| Number of pages | 216 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |