New Modernist Type by Steven Heller
Classic modern design never goes out of style: it is merely retired or subtly adapted to its given place and time. Having surveyed handwritten, new vintage, and new ornamental tendencies in type and lettering, graphic-design guru Steven Heller now turns his encyclopedic gaze on Modernism. New Modernist Type reveals how a graphic language of simplicity and economy has impacted contemporary design. Hundreds of examples by international designers are grouped into three thematic chapters: Old Modern (when the machine age influenced graphic design), Playful Modern (wit, humor, and transformation), and Meta Modern (typography as icon and symbol). An historical introduction places today s tendencies in context, and the reference section features a list of designers websites.
Steven Heller is co-chair of the MFA Design: Designer as Author programme at the School of Visual Arts, New York. He is the author of many books, including Stencil Type, Graphic, Typography Sketchbooks, New Ornamental Type and New Vintage Type, all published by Thames & Hudson. Gail Anderson is the creative director at Visual Arts Press at the School of Visual Arts and a partner at Anderson Newton Design. With Steven Heller, she is the author of New Ornamental Type and The Typographic Universe, both published by Thames & Hudson.
| SKU | Unavailable |
| ISBN 13 | 9780500241417 |
| ISBN 10 | 0500241414 |
| Title | New Modernist Type |
| Author | Steven Heller |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Thames & Hudson Ltd |
| Year published | 2012-09-03 |
| Number of pages | 272 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |