The New Social Learning: A Guide to Transforming Organizations Through Social Media by Tony Bingham

The New Social Learning: A Guide to Transforming Organizations Through Social Media by Tony Bingham

Most business books on social media have focused on using it as a marketing tool. Many employers see it as simply a workplace distraction. But social media has the potential to revolutionize workplace learning. People have always learned best from one another -- social media enables this to happen unrestricted by physical location and in extraordinarily creative ways. The New Social Learning is the most authoritative guide available to leveraging these powerful new technologies.

Tony Bingham and Marcia Conner explain why social media is the ideal solution to some of the most pressing educational challenges organizations face today, such as a widely dispersed workforce and striking differences in learning styles, particularly across generations. They definitively answer common objections to using social media as a training tool and show how to win over even the most resistant employees. Then, using examples from a wide range of organizations -- including Deloitte, IBM, TELUS, and others -- Bingham and Conner help readers sort through the dizzying array of technological options available and decide when and how to use each one to achieve key strategic goals.

Social media technologies -- everything from 140-character "microsharing" messages to media-rich online communities to complete virtual environments and more -- enable people to connect, collaborate, and innovate on levels never before dreamed of. They make learning dramatically more dynamic, stimulating, enjoyable, and effective. This greatly anticipated book helps organizations create a contemporary learning strategy that is as timely as it is transformative.

Tony Bingham is the president and CEO of the Association for Talent Development, previously ASTD, the world's biggest professional association dedicated to people who help firms develop talent. Tony works with a team of 130 people, a Board of Directors, and a global network of volunteers to help professionals grow their skills in the workplace. Tony is a firm believer in cultivating a culture of engaged, high-performing teams that produce exceptional results. His focus is on bringing value to ATD members and the global community of talent development professionals. He is deeply passionate about change, technology, and the effect of talent development. He believes that connecting talent development activities with company strategy and leveraging the potential of social and mobile technology for learning is a critical difference in today's business environment.

SKU	Unavailable
ISBN 13	9781605097022
ISBN 10	1605097020
Title	The New Social Learning: A Guide to Transforming Organizations Through Social Media
Author	Tony Bingham
Condition	Unavailable
Binding Type	Paperback
Publisher	Berrett-Koehler
Year published	2010-09-04
Number of pages	216
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.