
Nonprofit Essentials by Julia I Walker
"Major gifts are at the heart of any coordinated, successful fundraising effort. Julie Walker shows you how to do it all-- find the prospects, staff the program, and ask for the money. The sidebar stories and real-world examples sprinkled throughout the book are entertaining, yet still make a point.-
Global Fundraising
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Leading Up
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Capital Campaigns from the Ground Up
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Beyond Fundraising
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The Nonprofit Development Companion
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Keep Your Donors
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Planned Giving Simplified
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Fundraising Analytics
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Fundraising Fundamentals
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Leading the Fundraising Charge
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The Nonprofit Guide to the Internet
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International Fund Raising for Not-for-Profits
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The Legislative Labyrinth
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Careers in Fundraising
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Prospect Research for Fundraisers
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Cause Marketing for Nonprofits
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Cultivating Diversity in Fundraising
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The Philanthropic Planning Companion
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Fundraising Consultants
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Ethical Decision Making in Fund Raising
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Breakthrough Nonprofit Branding
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Critical Issues in Fund Raising
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The Annual Campaign
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The Fundraising Feasibility Study
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Fired-Up Fundraising
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A Fundraising Guide for Nonprofit Board Members
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Nonprofit Investment Policies
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Donor-Centered Planned Gift Marketing
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An Executive's Guide to Fundraising Operations
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Fundraising and the Next Generation, + Website
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Internet Management for Nonprofits
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Mission Impact
"This comprehensive volume covers major gifts extensively and integrates this area of development into the overall fieldIn the current economic situation, where more and more attention is being paid to major donors as other areas lag, it is a timely, complete and helpful addition to the quality resources available to us." (CharityChannel.com, 9/8/08)
Julia Ingraham Walker has been a fundraising professional for over twenty years in the Gulf South. Her professional background is in major gifts. During her tenure at Tulane University, she hired, supervised, and directed the activity of a large staff of major gift officers both in and out of campaigns for over ten years. As a consultant to numerous capital campaigns over the past six years, she has had significant experience developing strategy on major gift fundraising for a diverse group of non-profits. Her experience ranges from museums to secondary schools, arts organizations, community nonprofits, and institutions of higher education.
| SKU | Unavailable |
| ISBN 13 | 9780471738374 |
| ISBN 10 | 0471738379 |
| Title | Nonprofit Essentials |
| Author | Julia I Walker |
| Series | The Afp Wiley Fund Development Series |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | John Wiley & Sons Inc |
| Year published | 2006-05-09 |
| Number of pages | 240 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |































