Operational Techniques by Nicholas Johns

Operational Techniques by Nicholas Johns

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Summary

Provides the basis for a complete marketing course or module for students of hospitality and tourism. The integrated guide leads the reader through the course on operational techniques for the hospitality industry. Each chapter has review questions, extension questions and practical exercises.

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Operational Techniques by Nicholas Johns

Each book in this series acts as a core thread aimed to assist both student and lecturer through the increasing complexity and range of subjects which make up hospitality and tourism courses. This text provides the basis for a complete marketing course or module for students of hospitality and tourism. It can be used with full time degree or diploma students, or those on postgraduate or short courses. The integrated guide leads the reader through the course. Each chapter has review questions, extension questions and practical exercises.
SKU Unavailable
ISBN 13 9780304329250
ISBN 10 0304329258
Title Operational Techniques
Author Nicholas Johns
Series Resource Based Series For Hospitality And Tourism
Condition Unavailable
Binding Type Paperback
Publisher Cengage Learning EMEA
Year published 1994-11-10
Number of pages 64
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable