The Oxford Handbook of International Business by Alan M Rugman

The Oxford Handbook of International Business by Alan M Rugman

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Summary

Coverage is split into five main areas: the history and theory of the multinational enterprise; the political and policy environment of international business; strategies of multinational enterprises; financial areas of the multinational enterprise; and business systems in Asia, South America, and the transitional economies.

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The Oxford Handbook of International Business by Alan M Rugman

The Oxford Handbook of International Business comprises twenty-eight original chapters from the world's most distinguished scholars in the field of international business. United as a whole, these reflect both the present structure of the field and the major intellectual issues of current and likely future interest. Demonstrating analytical insight and critical thinking, the authors are all authorities on their chosen topics and have been active as leaders in the Academy of International Business. Their chapters survey and synthesize relevant literature of recent years, ensuring that the volume will be a primary reference for students and scholars throughout the social sciences. The book is split into five major sections, providing comprehensive coverage of the following areas: the history and theory of the multinational enterprise; the political and policy environment of international business; strategies of multinational enterprises; the financial areas of the multinational enterprise (marketing, finance and accounting, HRM, and innovation); and business systems in Asia, South America, and the transitional economies.
SKU Unavailable
ISBN 13 9780199258413
ISBN 10 0199258414
Title The Oxford Handbook of International Business
Author Alan M Rugman
Series Oxford Handbooks Ser
Condition Unavailable
Binding Type Paperback
Publisher Oxford University Press
Year published 2003-05-01
Number of pages 896
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.