
Persuasion by Charles U Larson
Presents persuasion through the examination of various aspects of popular culture - politics, mass media, advertising, and the information superhighway. The text's multi-chapter focus on language and critical thinking is combined with verbal and visual examples of persuasion in action. Woven throughout this framework, the author provides coverage of persuasion theory, research, and ethics and repeatedly relates this back to the theme of the book - the development of critical consumers of all forms of persuasion.| SKU | Unavailable |
| ISBN 13 | 9780534522810 |
| ISBN 10 | 0534522815 |
| Title | Persuasion |
| Author | Charles U Larson |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Cengage Learning, Inc |
| Year published | 1997-07-28 |
| Number of pages | 462 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |