Politico's Guide to How to Win an Election
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Politico's Guide to How to Win an Election by Paul Richards
Professional campaign advice for anyone running for office. The author, a professional political campaigner, distils his years of experience to offer practical advice and information on the art of electioneering for all would-be campaigners and candidates, covering areas such as: preparation - drawing up the war book; polling and reasearch; the message - soundbites, slogans and manifestos; communication - canvassing, posters and mailshots, eclection law and funding; speaking in public; ddealing with the media - spindoctoring, photo-opportunities and rapid rebuttal; scandals and gaffes; and finally, how to win with magnanimity and how to lose with style.| SKU | Unavailable |
| ISBN 13 | 9781842751008 |
| ISBN 10 | 184275100X |
| Title | Politico's Guide to How to Win an Election |
| Author | Paul Richards |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Methuen Publishing Ltd |
| Year published | 2004-05-06 |
| Number of pages | 256 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |