Pricing for Profitability by John L Daly

Pricing for Profitability by John L Daly

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Summary

Three things can happen when establishing a product price. A price set too high is a lost sale that could have been profitable at a lower price. A price set too low is rewarded with unprofitable work. Only when a price is set appropriately does a company make both a sale and a profit.

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Pricing for Profitability by John L Daly

Three things can happen when establishing a product price. A price set too high is a lost sale that could have been profitable at a lower price. A price set too low is rewarded with unprofitable work. Only when a price is set appropriately does a company make both a sale and a profit. Just as activity-based costing and activity-based management revolutionized the cost accounting world, activity-based pricing will bring a disciplined approach to developing pricing. Activity-based pricing examines the relationships between price, cost and sales volume and how this relationship effects profitability. Pricing for Profitability joins the disciplines of marketing, economics, business strategy, engineering and cost accounting to achieve maximum profitability.
JOHN L. DALY is President of Daly Consulting and Executive Education Inc., which provides consulting in pricing strategy and profit im-provement. Executive Education Inc. produces continuing professional education seminars for financial managers. Mr. Daly is also a former manufacturing company CFO.
SKU Unavailable
ISBN 13 9780471415350
ISBN 10 0471415359
Title Pricing for Profitability
Author John L Daly
Series Wiley Cost Management Series
Condition Unavailable
Binding Type Hardback
Publisher John Wiley & Sons Inc
Year published 2001-11-21
Number of pages 288
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.