Principles and Types of Speech Communication by Raymie E Mckerrow

Principles and Types of Speech Communication by Raymie E Mckerrow

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Principles and Types of Speech Communication by Raymie E Mckerrow

This highly esteemed introduction to public speaking offers comprehensive yet streamlined coverage of speech processes, preparation, channels and types. The new edition covers the theoretical as well as the practical aspects of public speaking. Hallmarks include a commitment to cultural sensitivity, with concrete advice for students on how they can speak effectively in a culturally diverse society, and a commitment to providing the most up-do-date research in the field. An accessible writing style that speaks to all students and excellent coverage of the use of computers and the Internet for speech research makes this revision the strongest ever.




I am impressed with the continued depth and insight the authors maintain in seeing and addressing trends in speech communicationI think this book is very well-written. I think it is scholarly. It is certainly timely.-James Monroe Stewart, Tennessee Technical University




The material on cultural diversity is especially well-done. I applaud the focus on meetings and conference as typical settings for public presentations.-Thomas B. Harte, Southeast Missouri State University




This [text] is written in a user-friendly, accessible manner and the examples provided offer a window onto the world-today's world.-Julie Mactaggart, University of Minnesota

SKU Unavailable
ISBN 13 9780321044259
ISBN 10 0321044258
Title Principles and Types of Speech Communication
Author Raymie E Mckerrow
Condition Unavailable
Binding Type Hardback
Publisher Taylor & Francis Inc
Year published 2000-02-07
Number of pages 434
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable