Principles of International Marketing, International Edition (with InfoTrac (R)) by Michael R Czinkota

Principles of International Marketing, International Edition (with InfoTrac (R)) by Michael R Czinkota

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Summary

A book from Cengage Learning on "International Marketing, International Edition (with InfoTrac[registered])".

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Principles of International Marketing, International Edition (with InfoTrac (R)) by Michael R Czinkota

PRINCIPLES OF INTERNATIONAL MARKETING, 9e, International Edition is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!
SKU Unavailable
ISBN 13 9781439041376
ISBN 10 1439041377
Title Principles of International Marketing, International Edition (with InfoTrac (R))
Author Michael R Czinkota
Condition Unavailable
Binding Type Paperback
Publisher Cengage Learning, Inc
Year published 2009-09-15
Number of pages 752
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.