Promote Yourself by Dan Schawbel

Promote Yourself by Dan Schawbel

How people perceive you at work has always been vital to a successful career. Now with the Internet, social media, and the unrelenting hum of 24/7 business, the ability to promote yourself in person, as well as online, effectively has become absolutely essential.

Dan Schawbel gives you the new rules for success, and answers your most pressing questions about your career:

- How do I decide on the right career path?

- What are managers really looking for?

- What do you do if you're stuck at work?

- How do you create a personal brand for professional success?

- How do you use social media to propel your career?

Promote Yourself lays out a step-by-step process for building a successful career in an age of ever-changing technologies and economic uncertainty.

Promote Yourself is the definitive book on how to build an outstanding career. Now with a new chapter on strategies to help you take charge of the job market, and take advantage of opportunities that will help you find the best career path for you.

Dan Schawbel is the leading personal branding expert for Gen-Y. Fast Company calls Dan a personal branding force of nature.

Dan has introduced a whole new generation to personal branding, as he opens up new opportunities and strives to elevate the practice. His Personal Branding Blog is consistently ranked in the top 100 marketing blogs in the world by AdAge, and has achieved syndication from Forbes, Reuters and Hoovers. Dan publishes Personal Branding Magazine, is the head judge for the Personal Brand Awards and directs Personal Branding TV.

He has written articles for major magazines and online resources such as BrandWeek Magazine, PRWeek, About.com, T & D Magazine, Advertising Age, and The American Marketing Association. He is a frequent media commentator, cited in such outlets as Fast Company, ABC News, Young Money Magazine, BNET, ReadWriteWeb, Marketing News, Brand StrategyMagazine(UK) and Yahoo! Finance.

He has 8 years of marketing experience, employed at companies such as EMC, Reebok, Lycos, LoJack, and TechTarget. He is on the board of advisers for a geo-social network company called ((Echo)) MyPlace. Also, Dan is keynote speaker at colleges and universities and helps individuals and companies with branding. Dan graduated Magna Cum Laude from Bentley College in 2006.