Readings in Strategic Management by Cliff Bowman

Readings in Strategic Management by Cliff Bowman

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Summary

A collection which is part of the Open University integrated teaching system, this book is designed to evoke the critical understanding of students. There are readings covering the strategic management process, strategy formulation and managing strategic change.

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Readings in Strategic Management by Cliff Bowman

A collection which is part of the Open University integrated teaching system, this book is designed to evoke the critical understanding of students. There are readings covering the strategic management process, strategy formulation and managing strategic change.
'Excellent user friendly text with good use of diagrams' - Eileen O'Gara, Newham College of Further Education
DAVID ASCH is Dean of the Faculty of Business and Law at De Montfort University, Leicester, previously, Professor of Management at the Open University Business School. He has worked with a range of firms including Cornhill, Ernst & Young, Fujitsu/ICL, 3M, Siemens Computer Systems and Sun Microsystems.
SKU Unavailable
ISBN 13 9780333518090
ISBN 10 0333518098
Title Readings in Strategic Management
Author Cliff Bowman
Condition Unavailable
Binding Type Paperback
Publisher Palgrave Macmillan
Year published 1989-11-24
Number of pages 439
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.